Digital Marketing Insider (52): 7-31-23

July 31st edition

In today’s episode of “things I didn’t expect to happen on a whim so suddenly”:

Elon rebrands Twitter to “X” and marketers everywhere gasp, roll their eyes, shake their heads, and rant about it (sometimes on Twit…er.. uh.. X).

But here’s what that rebrand means for you.

Twitter’s rebrand to X is more than the end of an era — it’s yet another headache for marketers

Dive into this intriguing article exploring Twitter's rebrand to 'X'. Learn how this change is more than just the end of an era, but also a new challenge for marketers. Uncover the impacts and implications of this shift for your marketing strategies. Start reading now!

How To Manage Crawl Budget For Large Sites

Explore how to optimize your website's crawl budget in this informative article, specifically tailored for large sites. Learn how to enhance search engine indexing and improve your site's visibility. Unearth practical tips to make your website more search-friendly. Dive in now!

UK to tighten rules over illegal content on internet platforms

Explore this insightful article discussing the rising trend of 'ghost kitchens' and their impact on the restaurant industry. Discover how this model is reshaping food delivery services and creating new opportunities and challenges. Get a taste of the future of dining. Start reading now!

Mastering the Art of Marketing Reporting

Learn how to master the art of marketing reporting in this insightful article. Discover essential tips and strategies to effectively measure and communicate the success of your marketing efforts. Gain valuable insights to optimize your reporting and drive meaningful results. Read now!

This newsletter is sponsored by WebMechanix, the digital marketing agency that makes you smarter. 💡

Whenever you're ready, there are 3 ways WebMechanix can help you:

1. Free Audit: For qualifying companies, WebMechanix can provide 30 minutes of free consulting around your biggest area of digital marketing opportunity. Options include paid search, paid social, SEO & conversion rate optimization (CRO). To learn more and see if you qualify, apply here.

2. WMXtra (coming soon): A premium content portal for Digital Marketing Insider subscribers. You'll get instant access to all our premium content, strategy guides, trainings and best practices. You'll also get direct access to our digital marketing experts, a peer to peer network made up of hundreds of marketers and details on our partner program (more $$ in your pocket).

3. Promote yourself to 3,000+ marketers by sponsoring this newsletter (limited spots available.) Reply "sponsor" to this email for details.8