Digital Marketing Insider (38): 6-28-23

June 28th edition:

Seems like SEO is back in fashion these days.

(So much for its untimely “death”…)

It’s changed a lot since I was a wee baby marketer over a decade ago. 👶

But one thing’s for certain — done right, SEO works.

I’ve seen the “pop” with my own eyes (and made it happen with my own hands) 100s of times.

Want to know what’s working for SEO today and why it rocks so hard?

Read on.

“Link intent”: The secret to creating content that attract backlinks like a magnet

Explore the power of link intent, great content, and strategic outreach in this Search Engine Land article. Uncover the secret to successful link building and learn how to craft content that attracts valuable backlinks. Boost your website's SEO performance through smart outreach strategies.

11 reasons why SEO can run circles around your contextual advertising campaigns

Uncover 11 misfortunes of contextual advertising and how SEO can address them in this Programming Insider article. Learn the limitations of contextual advertising and how implementing SEO strategies can improve your online marketing efforts. Boost your brand's visibility and success.

17 grizzled agency veterans share the eternal marketing truths they live and die by

Discover 17 timeless aspects of marketing in the digital era, as shared by Forbes Agency Council experts. Learn the essential strategies that continue to drive success in the ever-evolving landscape of digital marketing. Stay ahead of the curve with these indispensable insights.

Not sure where to use AI in your digital marketing? Start with these 4 areas first.

Explore AI-powered digital marketing strategies for online success in this Medium article by Jasper Kreeft. Learn how to harness the power of artificial intelligence to optimize your marketing efforts, drive engagement, and boost conversions. Elevate your online presence with AI-driven techniques.

P.S. - Serious about improving your SEO? WebMechanix might be able to slot you in for a free SEO audit.

Reply “audit” to this email and I’ll see if I can pull some strings and hook you up. First come, first served!