Recapping a totally insane week in digital marketing

Digital Marketing Insider (130): 3-8-24

Welp, it’s been one heckuva week in digital marketing…

Meta (Facebook/Instagram/Threads) AND LinkedIn went down.

Google’s new spam guidelines dropped (bad news for some AI content creators).

Not to mention… Super Tuesday?

Let’s all take a breather, have some caffeine and digest what just happened, eh?

Here are some articles to help us all put this week in perspective.

With love & coffee ☕,

-The Digital Marketing Insider team

LinkedIn goes down on Wednesday, following Facebook outage on Super Tuesday

Catch up on what happened with LinkedIn’s outage on Wednesday, just one day after the whole Meta social network went kaput. Learn what we know, what people are saying and who’s not-so-secretly gloating about this.

Facebook and Instagram: What the heck happened and why?

Experts discuss what exactly happened with the big Meta outage this week. Did the website get hacked? Was it a server issue? Did their engineers get trapped in a big closet? Forbes unpacks the facts and spills the tea 🍵🍵

New ways Google is tackling spammy, low-quality content on Search

BIG algorithm updates coming to Google Search. Learn from the horse’s mouth how Google is acting to keep spammy content out of the SERPs. (Warning: this might spell doom for that AI content marketing hack you saw on X.)

The Biden Campaign Fills Out Its Digital Team Ahead of Super Tuesday

The Biden campaign is sitting on a treasure trove of donor cash right now. Learn how it’s looking to deploy those dollars on digital, particularly in its effort to win back disenchanted young voters. (Also… “Director of Digital Persuasion” is a job title you can have. Who knew?)

This newsletter is sponsored by WebMechanix, the digital marketing agency that makes you smarter. 💡

Whenever you're ready, there are 3 ways WebMechanix can help you:

1. Free Audit: For qualifying companies, WebMechanix can provide 30 minutes of free consulting around your biggest area of digital marketing opportunity. Options include paid search, paid social, SEO & conversion rate optimization (CRO). To learn more and see if you qualify, apply here.

2. WMXtra: Our newest premium content portal for Digital Marketing Insider subscribers. You'll get instant access to all our exclusive content, strategy guides, trainings and best practices that will not be posted anywhere else. You'll also get direct access to our digital marketing experts, a peer to peer network made up of hundreds of marketers and details on our partner program (more $$ in your pocket). Get instant access here.

3. Promote yourself to 5,000+ marketers by sponsoring this newsletter (limited spots available.) Reply "sponsor" to this email for details.