Paid search doesn't work (unless you do these things)

Author

Josh Muskin
September 22, 2023

Digital Marketing Insider (74): 9-22-23

Google Ads (and, sigh, Bing ads too) are 2 of the most popular and highly spent on digital ad mediums available today.

Companies will spend 50, 80, 99.999% of their marketing ad budgets on search, and SO MANY will waste >50% of that spend.

Sometimes, it’s because it’s mismanaged. Sometimes, it’s because the hidden costs aren’t brought to light. Sometimes, it feels unexplainable.

So, here are 4 articles to help you dig your way out (and also - shameless plug - the first offer at the bottom will help too.. and it’s free)

What are the benefits of outsourcing the PPC management services?

Unlock the perks of outsourcing PPC management! Explore the advantages in this article to boost your business's online advertising success. Don't miss out on these benefits!

Pay Per Click (PPC) Software Market to Reach USD 45.4 Billion, at a 11.20% CAGR By 2032 - Market Research Future (MRFR)

Discover the future of PPC software! Dive into this article to explore market insights and trends. Stay ahead in the digital advertising game with this valuable information.

The True Cost of Ignoring Ad Maintenance: A Deep Dive into Wasted Ad Spend

Uncover the hidden costs of neglecting ad maintenance! This article delves into the impact of wasted ad spend. Don't miss this eye-opening exploration.

4 simple ways to put an end to unprotected paid search

Shield your paid search campaigns! Learn four easy steps to protect your investments in this article. Don't miss out on securing your paid search success.

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