Digital Marketing Insider: 9-30-24

Hey Digital Marketing Insiders.

Get ready to dive into the thrilling world of Google Ads this Wednesday! We’re exploring the latest AI innovations that are set to transform your advertising strategies.

Find out how Google’s AI now delivers:

• Gemini models with multilingual support for broader reach
• State-of-the-art creative tools to enhance your ad visuals
• In-depth performance insights for data-driven decision making

These AI-powered advancements are not mere enhancements; they represent a paradigm shift in digital advertising. 🏆

Are you prepared to revolutionize your campaigns and set new benchmarks in digital marketing excellence?

New features and controls for your AI-powered campaigns

Enhance your campaigns with expanded language support, advanced creative tools, and deeper performance insights. Gain more control over AI-powered ads, optimize across channels, and leverage new features like brand guidelines and asset generation. Elevate your advertising game with Google's cutting-edge AI updates.
Read More.

Adopting vs. hacking Google Ads features: The great debate

Dive into the great Google Ads debate! Should you adopt or hack features? Explore expert insights on Performance Max, match types, automation vs. control, and RSA strategies. Discover nuanced perspectives on balancing Google's push for automation with the need for campaign control.
Read More.

Survey Shows 55% People Are Using Generative AI Instead of Traditional Search Engines for their Queries

A recent survey reveals that 55% of people are using artificial intelligence (AI) tools in their daily lives, highlighting a significant shift towards AI adoption. The findings indicate that individuals are leveraging AI for various tasks, including content creation and personal assistance, underscoring its growing influence across different sectors.
Read More.

Do you want to share your digital marketing ‘Success Story’?

Fill out the form below & we might feature your story in a future DMI newsletter.

Submit your story here!

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